This will involve the process of conducting research studies and surveys amongst consumers for feedback on products and services, with the aim of compiling a neutral comparative analysis on products and services available to consumers. This will serve as a virtual source of facts to enable consumers make informed decisions on products and services.
This involves providing a platform for consumers to gather information about the features of particular products and provide an avenue for consumer activists to communicate their ideas and information to the consumers. The consumers will also have the opportunity to use the platform to relay feedback on different products.
This will involve advocating for the protection of consumer rights and assisting consumers with their complaints, and exploring available mechanisms in resolving such complaints. CAFEi can provide counselling for disgruntled consumers and may assist such consumers with drafting of petitions, and may also act as a mediator between the consumer and the producer.